Last night, Prime Video held a premiere celebration for The Lord of the Rings: The Rings of Power in Culver City, California. Making use of their new Culver Studios location (and the next door movie theatre), Prime Video hosted cast and crew with a Middle-earth themed red carpet, complete with drone show. Simon Tolkien, the Professor’s grandson, was also in attendance, along with many of the cast, creators and crew.

Here’s Prime Video’s official press release:

LOS ANGELES, CALIFORNIA – On Monday, August 15th, Prime Video hosted a Red Carpet and Premiere Screening event in celebration of “THE LORD OF THE RINGS: THE RINGS OF POWER” at The Culver Studios. Fans and industry alike erupted with excitement as the cast of THE RINGS OF POWER arrived at the beautifully constructed Middle-earth themed red carpet, which was inspired by some of the character costumes seen in the show. The screening opened with remarks by: Jen Salke, Head of Prime Video, followed by Showrunners J.D. Payne and Patrick McKay.

Afterward, the cast, creators and guests celebrated the series’ premiere at The Culver Studios closing out the night. Guests were surprised when, 45 minutes into the party, a drone show filled the night sky over the Mansion, consisting of images they had seen during the screening of the first two episodes. It opened with the beautiful white paper swan from the opening shot of the series. The drones then morphed into other images including symbolism and iconography from the series before concluding dramatically with the Prime Video logo.

ATTENDEES:

Showrunners: JD Payne and Patrick McKay

Executive Producers: Lindsey Weber

Director/Executive Producer: JA Bayona

Composer: Bear McCreary

Cast: Benjamin Walker, Charles Edwards, Charlie Vickers, Cynthia Addai-Robinson, Ema Horvath, Ismael Cruz Córdova, Leon Wadham, Lloyd Owen, Markella Kavenagh, Maxim Baldry, Megan Richards, Morfydd Clark, Nazanin Boniadi, Owain Arthur, Robert Aramayo, Sara Zwangobani, Sophia Nomvete, Trystan Gravelle, Tyroe Muhafidin 

Red Carpet's Premiere Tour group dressed up for their Hobbiton visit
Red Carpet’s Premiere Tour group dressed up for their Hobbiton visit

Red Carpet is steadily adding new locations into its tours in the light of the new Hobbit movie, says director Vic James.

“We’re pretty excited because since the Unexpected Journey came out, we’ve been able to add new sites and new people,” James says. “We visit landowners and check out new locations on a regular basis, as information and invitations come to hand.

“The Premiere Tour last November was the first to visit some of the new places and when the time is right for further landowners to allow visits, we will add them in.”

The north island leg of the tour includes, as before, Hobbiton and the central volcanic plateau that served as Mt Doom. A new feature are some rapids where the dwarves’ more hair-raising barrel-riding scenes were filmed.

The ‘top’ of the South Island is a beautiful addition to the tour, James says.  Nelson, with its sunny bay ringed by mountains,  is reached by a ferry cruise through the beautiful fjords of Marlborough Sounds. There’s a stop along the way at Pelorus Bridge, scene of Bilbo and the dwarves’ barrel-riding adventures.

Red Carpet’s LOTR tours always include visits to extras, artisans, actors and crew members for the films. Halfdan Hansen, son of the real-life Ringmaker for LOTR, has  his studio in Nelson and has created a new version of the Ring, invisibly weighted with some denser metal so that it lies strangely heavy on the palm of the hand.

In Nelson there is also the option to take a two-and-a-half hour helicopter flight to Dimrill Dale and South of Rivendell.  The flights have been a huge success with tour guests.

Olympus Rocks - a place to hide from the spies of Saruman
Olympus Rocks – a place to hide from the spies of Saruman

To accommodate the extra locations, tours are now 14 days duration. People can also choose to join the North Island 6 day or the South Island 10 day options. “It’s a long way to come to not see it all,” James says.