For the one year anniversary of the release of TOLKIEN we are excited to be joined by the director for a LIVE watch-along on #TORnTuesday.
Get your Blu-rays or streaming accounts ready to join Cliff Broadway and director Dome Karukoski for a live discussion of the feature film TOLKIEN on Tuesday, May 12 at 5pm PT / 8pm ET.
TOLKIEN (2019) can be found digitally for purchase on iTunes & Amazon, or can be streamed free with your HBO account. Get your copy ready to play, then tune into to TORn’s Facebook, Twitter, YouTube or Twitch account where we will all press play at the same time!
Starring Nicholas Hoult & Lily Collins, and produced by FOX Searchlight Pictures, TOLKIEN tells the story of John Ronald & his school friends as they navigate school, war, orphan life, romance and friendship.
Several staff members of TheOneRing.net praised its depiction of The Professor’s life and the craftsmanship of the classical style film. Co-Founder of TheOneRing.net Calisuri found TOLKIEN so remarkable that it brought back to him a level of positivity in Ringer fandom that had been missing since 2005.
We are extremely excited to watch this movie with you the fans and the creative behind the film. So queue up your copy of TOLKIEN at 8pm ET on Tuesday!
On April 7, 2020 the senior members of Peter Jackson’s Lord of the Rings production team came together with fans to celebrate the 20th anniversary of the first teaser trailer of LOTR, an online-only digital video that broke all online download records.
This digital trailer, released on Apple Trailers, was responsible for 30% of all internet traffic upon release according to Akamai. It surpassed the Star Wars Episode 1 trailer, arguable the most hyped film in history, in downloads the first day and first week.
Prior to this trailer, fandom was seen as “Star Wars.” This validated fandom and a different way of marketing and appreciating what fandom can bring. It created a different perception of the power of fans.
Gordon Paddison, VP Marketing LOTR
Michael Pellerin describes watching the LOTR trailer with Chairman Roy Disney at Walt Disney Studios, the parent company of Miramax that actually let LOTR walk away to New Line Cinema. “He just went huh, wow, good on them. Disney would have made it a company film. This is more of a visionary thing.”
Richard Taylor tells a heartfelt story of offering a job to a professional make-up artist early on, which was respectfully declined. “We were turned down by almost everyone… but when the trailer came out, a number of people we had pursued actually wrote back to me!”
An early Cinefex advertisement soliciting resumes for Weta Digital c. 1999-2000
“What Michael did under Peter’s leadership was to unpack everything about everything, the whole process. In that trailer the world got to see the first thing that Weta Digital was doing. There was unbelievable groundbreaking stuff being done. It was all so beautifully unfolded for the world.”
Gordon Paddison was New Line Cinema’s VP of Digital Marketing who took a risk engaging with fan sites early on. “Nobody is doing anything bad, its just that they care! That’s how you develop a relationship that lasts 20 years. It comes down to passion. Fans are passionate and I was a champion of the fans, as was everyone on this chat and Peter. A strategy of love is the best you can have.”
“Star Trek had been taking legal action and shutting down fan sites for years. This was the beginning of embracing fandom and we developed a great relationship working with you guys [at TheOneRing.net]. This video changed the velocity & tone of the fan response.”
“Peter was so good at saying very early to the fans that this is not the definitive version of Lord of the Rings, this is my personal impression of what the films should be. It did a lot to right-set the filmmaker vision and set us on a journey that was really humble. “
“I have a very in-depth trust in Peter. When he came to us that he wanted to do this trailer, there was no question that it was the right thing to do. I hadn’t seen a trailer like this, so I was surprised that there would be this level of reveal.”
Richard Taylor
Co-Producer Rick Porras describes the unique vision of this first teaser trailer, “What made it special was intercutting the old footage and seeing the filmmaker talk about it. Including Peter [in the video] really started something special.”
A big reveal is that the this teaser trailer actually includes footage of the original pitch package for studios to even make LOTR. Everything with Peter Jackson in a white shirt was part of the pitch package delivered to Miramax, New Line, and all other potential studios. New Line Cinema of course saw the vision and financed the films.
Sasha is a Weta artist who designed the Lord of the Rings logo and typefaces – who also pulled double duty as an orc on stilts.Jed Brophy is the first actor ever shown officially from LOTR, on Nazgul horseback
“The fans were so engaged. Normally you can hide under a rock for a while. The fans were getting materials and putting them out. From my experience you don’t want to get into a fight with your core market. We had to feed them!” Gordon Paddison acknowledging the fourth estate of filmmaking – the fan community.
Gandalf’s shadow, sent secretly by Ian Mckellen, generated one of the first legal notices the studio sent to TheOneRing.net
Jed Brophy, in addition to playing many orc characters, was a horse rangler on the film and is actually in the teaser trailer as one of the nazgul nine. “It is a pretty incredible thing to see something you’ve done, which is just another day at work.”
Executive Producer Mark Ordesky was fully supportive of Peter & Gordon’s efforts releasing this teaser. “The best way is tell your own story before someone else tells it. What was genius about the trailer is Peter basically showed how he’s going to do things that you can’t possible imagine.”
“Think with hope, not with fear. I have come with answers.”
One of the fun tidbits revealed was that the ringer verse voice over was performed by Nick Tate, who has done everything from Jurassic Park to Spongebob. The Tolkienist was the first to reshare the discovery with fans!
Michael Pellerin expands on the Roy Disney story, confirming that LORD OF THE RINGS was indeed a Disney film at its inception because of the Miramax deal. Miramax was a subsidiary of Walt Disney Studios, and to this day Harvey Weinstein is credited as Executive Producer on LOTR.
“In April of 2000, I was in NYC in an audio recording session with Roy Disney, for a project I was finishing up with him. I had been counting down the days until the first LOTR online preview was to be released and it just happened to occur while we were in the studio. I tried to be as surreptitious as I could, waiting for the preview to drop on my laptop. But Roy could see I was obviously up to something — probably not having to do with our show. So he asked me what I was doing, and I fessed up to him that the first LOTR preview was about to appear online, and I couldn’t miss it. Instead of reprimanding me, Roy said we should all take a break from the session and watch it together — which we did.
When it was over, Roy turned to me and was duly impressed. He said he thought Peter and New Line were really going to pull off what many felt was impossible — a motion picture of The Lord of the Rings – and that the project had found the right home, after all, with a director who was clearly a visionary. This was an amazing comment by a man whose progenitors founded the Walt Disney Company, and who himself was one of its chairmen. Especially in light of the fact that Disney that was the parent company of Miramax, the studio that was originally producing Peter Jackson’s film version of LOTR, before it went into turnaround and ended up as a trilogy of films for New Line Cinema. Technically speaking, Peter Jackson’s LOTR was originally a Disney film, in its inception. So hearing Roy Disney express the same hope and feeling of excitement we all had watching that preview, felt like a sense of closure to a long journey that began in 1997, and was soon to make cinematic history.”
TheOneRing.net wants to thank all the participants for engaging with the fans from those early days to now, 20 years later, in such a respectful and candid nature. THANK YOU Gordon Paddison, Richard Taylor, Jed Brophy, Mark Ordesky, Michael Pellerin, & Rick Porras for making the time to celebrate this record setting trailer release.
Watch the entire conversation as it streamed live here:
When our friends from within the Tolkien Community heard we’re having a special birthday they sent us these lovely messages as part of our celebrations. So Happy 20th Anniversary TORn! Here’s to many many more!
Kia Ora TORn,
Happy 20th Anniversary, well done on making this wonderful achievement! We have been involved with TORn through one of your founding members Erica Challis, from New Zealand since 2002. We have enjoyed the fantastic Premier movie parties that Red Carpet Tours has provided and TORn attended, along with the stars from the films. Looking forward to future calibrations and hopefully a great Lotr TV series for all the fans. Congratulations again on 20 years! Best regards, Julie James and the team at Red Carpet Tours.
Happy 20th Birthday to TheOneRing.net from The Brisbane Tolkien Fellowship. We hope you continue to have another successful 20 years at least sharing the news of all things Middle-earth.
TORn 20th Anniversary Message from Gamling, Bruce Hopkins
Dear Friends at TheOneRing,
Congratulations on reaching the ripe old age of 20 ; ) Thank you for all the support and love you’ve given us all.
When I took the job of playing Ori in The Hobbit, I didn’t think I’d collect so many chums. Like the cast, you too are part of my extended dysfunctional Tolkien family!
Have a great celebration – drink, be merry… and avoid the green food! See you all soon. Adam x
A big happy 20th anniversary to TheOneRing.net ! All this time you have been delivering to us critical and wonderful news regarding the world of JRR Tolkien, from the books to the films to the Collectibles and everything in between. May 20 more years be forthcoming!
Cheers, Jerry Vanderstelt
Our good friend Donato Giancola also has given us a mathom to offer to you all! For the next ten days, you can get 50% (!!) off on all of Donato’s incredible art prints. Just use the coupon code TORN at checkout. Take a look at the wonderful prints on sale, here. Thanks so much, Donato!
I can’t believe it’s been 20 years already – it’s been an amazing community to have been a part of, and all good wishes to everyone involved, from everyone at Welly-moot!
Jack Machiela Welly-moot.com
We will be adding more messages to this post as and when we receive them, so do check back! Thanks to everyone who has sent greetings and anniversary messages!
Waaaayyy back in time in the late 20th Century, four creatives lurked about the wild frontier of the internet, pursuing their disparate interests, unknowingly united by a common passion. The internet was undiscovered country in that time, fertile ground for those with the right ingredients to plow, till and toil. This passion – a love of the works of J.R.R. Tolkien – brought together in an unlikely alliance a visionary, a musician, a server lord and a coder from three nations and two continents who would make history and launch the greatest gathering, collection and expression of Tolkien fandom as yet seen on this Earth.
When TheOneRing.net marked its 10th anniversary in 2009, we celebrated in style. We had such a good time, we decided to celebrate every year on April 26, the date when TORn was established.
On April 26, 2009, TheOneRing.net marked its 10th anniversary with a huge celebration. It was quickly agreed that the TORn-born Founders Day holiday would be an annual event. The Discussion Board members wanted a proper logo to mark each year; so being fans of J.R.R. Tolkien, we decided a Party Tree would be perfect! Discussion Board member Ainu Laire gave us this lovely elvish design to build upon. Every year, a unique leaf has been added to mark each TORniversary. So, beginning with our 11th Founders Day/Anniversary/TORniversary (also like Tolkien… there are several names applied ;), we planted our Founders Day Party tree with a leaf for our 10th and 11th TORniversaries (2009 & 2010). We have just added our 20th Anniversary Leaf (2019), which is actually Pine with a very special meaning. Please see below for the description of each year’s leaf. Continue reading “TORn’s Founders Day Party Tree”
