While I was listening to TOPPS fiscal fourth quarter report and year end conference call…well, okay, maybe it wasn’t me listening, but ZDnet.com was! This is an excerpt from their report:
“The company is on track to introduce trading cards featuring the new ‘Planet of the Apes’ movie this summer. ‘Lord of the Rings’ trading cards and sticker/album collections are planned for late 2001.” [More]
So i guess we can expect to see those cards in the checkout aisle at Wal-mart! Our very own staff member, Quickbeam, wrote an article for Green Books on the potential threat of Merchandising Hell. Check it out! [More]